Our
Journey

History

A vision to bring something extraordinary to the connoisseurs of luxury led to the founding of a brand which has become a trendsetter in today’s times. In 1982, Mr. Ram Avtar Verma established in Chandni Chowk the foundation upon which VCJ today stands tall. Amidst the bustling bylanes of the vibrant area that is home to the very essence of Delhi, VCJ became the jeweller synonymous with a legacy that touched at the heart of India’s heritage and contemporary elegance.

VCJ

bespoke

jewellery

The Legend

The journey to becoming the preferred jewellers for clientele from far and wide has been an eventful one for VCJ. Mr. Ram Avtar Verma created a brand that drew on India’s heritage and cultural traditions to craft luxury jewellery that bestowed upon its owner sophistication unparalleled. The family has continued the tradition for over 40 years, with each generation bringing their own expertise to the brand, creating a legacy which has become the foundation of the store.

Reaching new heights

As the years advance, the fame of VCJ too has advanced manifolds. Steeped in tradition, yet in sync with the contemporary trends, the jewellery at VCJ has always been a draw for buyers who desire something unique and sophisticated. The mastery over the use of gold, diamonds and polki which is showcased by the craftsmen at VCJ is a reflection of their expertise and training.

With expertise, foresight, and a keen understanding of the trends, the family has continued the legacy established by Mr. Ram Avtar Verma to bring to their esteemed clientele jewellery that are valuable specimens of their ingenuity. Today, VCJ has built upon the trust of their customers to expand its presence with its flagship store in South Extension – 1, New Delhi.